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Key Proxy Features You Should Consider Before Buying


Like shopping for clothes or gadgets online, buying digital solutions is no longer a challenge. If you’re looking for a reliable proxy, you need to browse – just like in a brick-and-mortar shop. Even better, online, you have guides and reviews just a few clicks away.

So, what does it take to buy a powerful and trusty proxy?

Today, we’ll look into different features needed for various business applications, but not before we take a look at the proxy basics, explain what this technology is all about, and revisit its many benefits for both residential and commercial use. Here’s everything you need to know before you buy a proxy.

What are proxies & why do you need one?

A proxy is a technology or protocol that secures your online anonymity, increases your internet speed, and allows you to access different types of restricted content. It does so by masking your IP address – the location of your device – and relaying your traffic through a server with its own IP address.

To anyone watching, your device will appear as if it was in another location.

For example, if you’re trying to get more information about your local competitors, but their website forbids any device with your IP address from gaining access, you can use a proxy to throw them off your trail. That could be a proxy from any location in the world – for instance, a Sri Lanka proxy.

A Sri Lanka proxy is useful for any internet user, whether an individual or a business. The main advantages of using a dependable proxy solution include increased security, among many others. In today’s uncertain climate, adding another layer of protection around your devices is crucial for safe browsing.

How can your business benefit from proxies?

A proxy is a simple and elegant solution, but don’t let that fool you. Regardless of their simplicity, proxies have limitless business applications. In a business environment, different use cases stem from two major boons – enhanced security and anonymity. Here’s how you can use them in your favor.

Proxies are vital for keeping your data protected

While proxies are usually used to enable access to restricted websites, clever businesses use them to prevent their employees from accessing potentially risky websites. More specifically, proxies can keep your employees from accidentally putting your company network and sensitive data at risk by visiting fishy websites from in-house devices. How? By hiding your company IP, of course.

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Proxies keep your business activities anonymous

The same simple IP trick can be useful in many other business scenarios because it keeps your devices anonymous while your employees are browsing the internet. You can “spy” on your competitors or gather priceless customer data. You can also manage multiple social media profiles for the same brand without getting blacklisted and banned from crucial platforms.

Why should you stay away from free proxies?

There are at least five reasons to avoid free proxies, especially if you plan to use them for your business. There are no other ways of saying this – free proxies are dangerous. They don’t use encryption, which exposes everything you do while using a proxy to anyone who might care.

They don’t say, “If the product is free, you are the product,” for no reason.

Free proxy providers almost always monitor your online actions and sell your data to third parties.

In addition to all this, free proxies are entirely unregulated and are often infected with malware. They have no customer support, and the connection is notoriously slow. Outside your office, a free proxy might help you watch a geo-blocked movie, but business-wise – it’s simply too risky.

What features should you look for in a proxy?

So, what makes one proxy better than the other? If you should stay away from free solutions, what else should you be looking for? The following features are the basics of what you might need from your proxy provider as a business. Talk this through with your provider before you make a purchase:

Multiple locations

Having proxy servers in different locations ensures flexibility. More servers mean more IP addresses, which is always a positive – especially if you’ll be using proxies for data scraping and monitoring.

Speed & bandwidth

Yes, speed and bandwidth are different things, and you need both. If you want anything done, you want to be able to do it fast. Proxy speed depends on location and bandwidth, so ask about those.

Reliability & endurance

Just like speed, reliability and endurance are essential. A proxy should help you streamline your efforts, not crush on you whenever you’re in the middle of an important campaign or research.

Different types of proxies

If you want versatility, you should ask your provider about the different types of proxies, too. For instance, rotating residential proxies are the best for data mining because they use multiple IP addresses.

Customer support

Finally, you want customer support you can trust. As a business, you’ll be discovering new and inventive ways of using your proxy all the time. Having technical help on speed dial will save you a lot of trouble.


When it comes to beneficial digital solutions such as proxies, online shopping should be a breeze. Now that you know what to look for and what to stay from choosing should be easy. If you can’t make up your mind, don’t forget to consult other users’ reviews – and if you need more help, just ask.

Good luck!


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